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Posted on 29th March 2013 by Reinhard Seidel The Clickatell Mobile Campaign Manager (CMCM) is a suite of eight tools that provide a complete short message service (SMS)-based mobile marketing infrastructure. In our ongoing blog series we are shining a …

Did you know that March 29th is a celebration of the American dream? It’s National Mom and Pop Business Owners Day

Posted on 1st March 2013 by Reinhard Seidel Where’s the SMS market headed? Up in a big way, according a recent study. Research presented by William Dudley of SAP Mobile Services that obtained the perspectives of a wide range of …

Get ready. The world’s largest mobile industry event of the year will be taking place this month, on February 25-28, 2013 in Barcelona, Spain.

Several sponsors broadcast interactive multimedia ads during Super Bowl XLVII on February 3rd, incorporating both television and mobile devices to garner publicity for their brands. Reports estimated that more than 100 million people tuned in to see the game, with tens of millions equipped to use their smartphone or tablet while watching.

Posted on 1st February 2013 by Reinhard Siedel Is your customer relationship management (CRM) program feeling a little flat? Are your ROI results lackluster? Would you like to see a lot more energy in your customer engagement? If so, then …

Posted on 25th January 2013 by Reinhard Siedel Is the sending of a one-time, single text that confirms a customer’s request to opt out of a business’ SMS program a spam crime? The answer is “No” thanks to a recent …

Posted on 18th January 2013 by Reinhard Siedel The start of a new year is a good time to remember that seemingly delicious SMS and other mobile marketing campaigns must be prepared responsibly and served up wisely. Failure to do …

Posted on 27th December 2012 by Reinhard Siedel Companies in Argentina, Brazil, Chile, and Mexico can now run effective mobile marketing campaigns without having to first fatten up their wallets. Clickatell’s new slimmer pricing structure enables companies in those Latin …

Posted on 21st December 2012 by Reinhard Siedel Everyone has a cell phone, which opens up many value-added opportunities to add SMS alerting, marketing and other functionality into your apps. But unless you want to do the heavy lifting of …