Mobile Campaign Manager
Clickatell’s Mobile Campaign Manager (CMCM) is a powerful marketing platform optimized to create the customer call to action that fits the needs of your business.
Mobile Campaign Manager gives businesses of all sizes – and their agencies – the ability to use powerful mobile marketing to engage customers and grow their business. Imagine the ability to promote sales, send coupons, have contests and poll customers without creating an app. This is mobile marketing that reaches all customers regardless of what kind of phone they use. With CMCM, you can utilize all of these mobile marketing tools and track their effectiveness.
Powered by Texting Forward, the Mobile Campaign Manager in its standard license is ideal for boutique advertising agencies, hospitality, entertainment and regional organizations. The enterprise license provides more advanced services that can be customized to meet the goals of any large brand mobile campaign.
Packages / Mobile Campaign Manager
Clickatell’s Mobile Campaign Manager is available in two different versions to meet the needs of a variety of businesses from entrepreneurs to multinational enterprises.
Standard License – operated as a hosted service on a five-digit Clickatell short code, it includes the following SMS messaging services: Text for Info, One2One, Widget, Chaser/Auto Responder, Text To Win, Mobile Coupon, Voting/Survey Capture Email, Lead Management Tool, Redemption Application System, Social Media Integration, Subscription and Question Series services. The standard license is available immediately. CMCM has an easy to understand and flat licensing and messaging fees structure.
Enterprise License – Clickatell will procure your own short code for you, allowing you full service creation and flexibility and brand control. SMS service features include Text for Info, One2One, Widget (custom branding), Chaser/Auto Responder, Text To Win, Mobile Coupon, Voting/Survey Capture Email, Lead Management Tool, Redemption Application System, Social Media Integration, Subscription, Question Series, Conversation, Data Driven and RSS Feed services. The enterprise license requires a 3-month short code procurement cycle and custom service configuration.
Contact sales for more information firstname.lastname@example.org
Channels Using Mobile Campaign Manager
Boutique Advertising Agencies – Ideal for digital, interactive or online advertising or public relations agencies. Reach a variety of customers with wide range of services.
Regional Organizations – Ideal for local sports teams, local community centers, local churches and schools. Drive event attendance, team participation, raise funds or sponsorship of major events.
Hospitality – Ideal for small to medium casinos, hotels and resorts. Increase visits, manage loyalty clubs, share deals, announce major events and above all, drive customer loyalty.
Entertainment – Ideal for bars, clubs and entertainment venues. Enables geographically specific campaigns.
Text for Info – The most common type of two-way communication for SMS, use this type of campaign to reply to interested customers with company information, specials and promotions. Message contents can include web addresses, phone numbers and text to make it easy for customers to connect.
One2One – Choose this service to send messages to individuals immediately or to schedule messages for future distribution. It is ideal for appointment reminders for doctors, dentists, auto service centers, spas and any business that is looking for a fast and easy way to send out reminders.
Web Widget – Have a high-traffic website that’s part of a campaign? Now, let customers enter their information directly into Mobile Campaign Manager through the widget creation software to leverage web traffic creation efforts for your mobile campaign.
Chaser/Auto Responder – Choose this service to send a bounce back offer, message or reminder at a specific time after the user sends an inbound text. This is ideal for restaurants to send coupons automatically and help drive traffic back to the store.
Text To Win – This service allows brands to create a mobile game to register mobile users into a random text to win contest. The campaign management portal offers easy management of the game from picking a random winner and sending alerts to the winner and all of the regret participants.
Mobile Coupon – Save customers the trouble of having to keep track of paper coupons, by creating a mobile coupon. Mobile Campaign Manager sends out coupon text messages with a unique numeric code to validate the coupon and to provide a way to track redemption rates.
Subscription – Users can opt-in to this service to get a series of informative text messages on a regular basis. This feature is meant for advanced campaign users providing daily messaging to customers.
Question Series – Engage users with a question campaign to entertain them and provide ongoing product or company exposure. Use the Mobile Campaign Manager Question Series feature to create a series of questions, with multiple-choice answers that can be sent out serially.